Skip To Main Content

Baylor University NIL

Top-Tier Licensing
Baylor works with more than 300 licensees selling products across all channels, with more than $10m in licensing sales last year
Athletes Brandr
COLLEGE ATHLETE SHOP
Outside of group licensing, high-profile Baylor athletes have signed individual deals for co-branded merchandise including trading cards, NFTs, fashion jerseys and more.
Brands which have already launched co-branded NIL products with Baylor include: Nike, Topps Trading Cards, Panini Trading Cards, Recur NFT, Rally House, Candy Digital, GameTime Sidekicks and more
Baylor works with top-tier brands including these best-in-class companies: Nike, Lulu Lemon, ’47 Brand, Peter Millar, Vineyard Vines, Cutter & Buck, Southern Tide, Homefield and more.
Baylor licensing revenue has increased by 63% over the last 2 years.